Listed below you will find some popular trends and influences in present television and entertainment.

The modern-day media landscape is facing here a prominent increase in movie and TV franchising. As one of the leading trends in entertainment industry outputs, it is coming to be increasingly typical to see the expansion of theoretical worlds. This is often in the form of sequels, spin-offs and prequels. In addition, there has been a rise in transmedia franchising, where celebrated characters, games and concepts are redesigned over a range of media territories. For instance, the market is seeing an increase in movies based upon well-loved books or video games. This fad is powered by the undeniable financial success of familiar trademarks. As a result, various industries are taking advantage of already liked developments to maximize profitability. The managing partner of the activist investor of Sky, for instance, would recognise the prevalence of movie franchising. Similarly, the CEO of the parent company of Summit Entertainment would agree that the extension of popular media is a prevailing business strategy. As franchises provide viewers with a deeper connection to the personalities and universes they love, the industry remains to further build upon fictional universes.

With the growing popularity of streaming applications and digital media, viewers are accessing to worldwide entertainment content. Current entertainment industry trends reveal that worldwide programs are regularly topping international charts and attracting audiences, far from their country of origin. With recognition for current upgrades to the quality of subtitle translation and dubbing, improved language availability is permitting more viewers to check out foreign language content. This shift has enabled diverse cultures and narratives to acquire worldwide acceptance. The chairman of the corporation that owns CJ Entertainment would acknowledge the growing popularity of international media. As global markets increasingly consume material from outside their own countries, many global markets are wanting to promote their cultures by investing in film and TV as a cultural export.

In an age of continuous new material, entertainment companies have found an effective mechanism for viewer engagement through evoking nostalgia. The latest trends in media and entertainment industry show that providers are methodically rekindling older content, taking advantage of of people's emotional connection to their youth. Whether through rebooting old shows, or reviving vintage visuals, this trend takes advantage of older fanbases and promotes intergenerational connection. By reviving treasured characters and concepts, this strategy benefits not only from the interests of older viewers, but also by introducing younger generations to pop culture classics. Recent trends in media culture are witnessing strategic incorporation of 80s music in modern-day television, as well as reboots of classic 2000s animations. With the rapid advancement of technology and steadfast new media releases, viewers seem to truly take pleasure in the nostalgic value of the past, as reminiscence has become both an important imaginative tool and market strategy.